By combining market development trends with brand insights, Yunnan Baiyao has been assisted in reshaping its product structure from focusing on "single products" to "diversified sets". This has further enriched its product matrix, with popular sets consistently ranking on JD.com's oral health gold list and ranking first in JD.com's self-operated oral health category for nine consecutive years.

Collaborating with Luzhou Laojiao to develop the customized product "Six-Year Cellared Head Qu" and operating it exclusively, we have adopted a fission-style development strategy to create a multi-scenario product matrix. This has led to the derivation of three exclusive customized products, and the series has successfully achieved leapfrog growth. It has been listed in the top 10 best-selling Baijiu products on JD.com and ranked first in the top 100-yuan price bracket for alcoholic beverages on JD.com.

Collaborating with Luzhou Laojiao to jointly develop and exclusively sell a special gift box, the product integrates the development history of Tequ from its first generation to its tenth generation. The outer box features a background of the Luzhou Jiangyang wine transportation scene, combined with a uniquely creative split design and the outline of ancient knife coins, satisfying consumers' contextual needs for gift giving. It is elegant and grand, with beautiful meaning.

Join hands with Fenjiu to jointly develop seven exquisite products of the new "Master" series, and make a significant exhibition at the "Paris Design Week·China Week" to showcase Chinese civilization and the 6000-year-old spirit of wine, combining traditional intangible cultural heritage craftsmanship with contemporary design aesthetics.